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Why Didn't I Think of That?

Who the Hek Are They?
Greg
Greg Anastos

Greg is a communications professional who’s held leadership positions in publishing, finance and broadcasting. Since 1998, he’s headed a Chicago-based independent media company representing American, European and Asian trade publications. As a corporate executive, Greg served as regional and national sales manager for Cahners Publishing, the nation’s largest business-to-business publisher, working on packaging, electronics and business magazines, as well as custom publishing. Prior to that, Greg was a stockbroker with Bache and Shearson in Chicago. He began his career in commercial broadcasting as a radio host and producer in West Palm Beach, Florida, and later moved to Boston where he worked in sales at WCOP.


Bob
Bob Smith

Bob is a voice talent and communications professional who’s held leadership positions in corporate marketing, advertising and broadcasting. He has served as a commercial spokesperson for McDonalds, Lockheed Martin, Batteries Plus, Pfizer, Harley-Davidson and others. And was brand director for Rockwell Automation, managing global advertising, company identity and vertical industry communications. As an ad agency professional, Bob functioned as a VP, creative director and producer on such blue-chip accounts as Dow, Oster, Blue Cross, Evinrude and KFC. He began his career in broadcasting, where he interviewed such legendary entertainers as George Burns, Bob Hope, Bo Diddley, Wolfman Jack and Harry Chapin.



Bob and Greg

The Why Guys met at Southern Illinois University where they majored in Radio-Television and co-hosted an all night radio show on WSIU called Night Watch. Through the years they have remained friends in a sad attempt to recapture those days of glory.


bus-i-ness
A commercial organization that makes, markets or sells something for a profit.

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