Stroller Strides - Why Didn't I Think of That?

Stroller Strides

Founded:

2001

What they do:	Fast paced walking exercises with body-toning stops, taught by certified instructors.
Inspiration:	After the birth of her son, Lisa Druxman sought a way to work part time, spend time with her newborn and stay fit.
About the business:	Stroller Strides has more than 100 franchises nationwide, in 300 locations across North America. Sales: $2 Million+.
Axiom(s) exemplified:	Think niche within a niche.
Website:	http://www.strollerstrides.com

'risk

The chance that something will gain value (succeed) or lose value (fail).