Sed de Saber - Why Didn't I Think of That?

Sed de Saber

Founded:

2004

What they do:	Interactive English course for Spanish speakers.
Inspiration:	When Bill Groux watched his daughter play Leap Frog, the portable interactive reading toy, he saw a solution for teaching English to his clients’ immigrant employees.
About the business:	Groux sought out partnership with the company who made Leap Frog. Together, they created Sed de Saber, a fun interactive training tool for teaching English. The program has helped 50,000 workers in over 400 companies.
Axiom(s) exemplified:	Apply new technology to an existing product.
Website:	http://www.seddesaber.com

'en-tre-pre-'neur

One who assumes the risk of starting, building and managing a business or enterprise.