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Romeo and Juliet Shops
Romeo and Juliet Shops

Founded: 2005
Romeo and Juliet Shops
What they do: Shakespeare Enterprises markets unique pre-wrapped grab-and-go gifts for men and women.
Inspiration: When Michelle Courtright Bjork's boyfriend got her a plastic plant for Valentine's Day, she knew he needed gift giving assistance.
About the business: Online retailers who also own brick & mortar stores, Shakespeare Enterprises helps clueless guys and gals find the perfect gift for the opposite sex. Each shop is organized by occasion, and presents are pre-wrapped.
Axiom(s) exemplified: Think niche within a niche.
Website: http://www.romeoshops.com
http://www.julietshops.com

'en-tre-pre-'neur
One who assumes the risk of starting, building and managing a business or enterprise.

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