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Why Didn't I Think of That?

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Kernel Seasons

Founded: 2000
Kernel Seasons
What they do: Manufacture flavor seasonings for popcorn.
Inspiration: As a college student, Brian Taylor loved his nightly popcorn fix, but wanted to explore different flavors. Because potato chips came in different ones, he thought, why not popcorn?
About the business: Taylor bought powders and spices and created new flavors to spice up his popcorn. Then he invested $7,000 in savings to turn the spices into a commercially viable product. By 2003, revenues were $2 million. Today, Kernel Seasons sells its 16 flavors in 30,000 stores across the country.
Axiom(s) exemplified: Take the tried and true and make it new.
Website: http://www.kernelseasons.com

'start-up
A young, fledgling organization just beginning life as a commercial enterprise.

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