Cute Tools - Why Didn't I Think of That?

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Cute Tools

Founded:

2000

Cute Tools

What they do:	Manufactures a unique line of hand painted tools for the home, kitchen, and garden, called Cute Tools.
Inspiration:	Lisa Knoppe Reed sat at her kitchen table and painted whimsical scenes and colorful flowers on household gadgets and tools. Wanting to make a difference in lives of others, she sold the tools and donated a percentage of all profit to charities. While visiting a school, she saw how excited special needs kids got when helping to create Cute Tools.
About the business:	Manufactures a unique line of hand painted tools. Business helps support charities and special needs schools. In exchange for schools sharing a percentage of her revenue, students work sanding, priming, doing inventory and quality control. Cute Tools are sold in 4,000 stores around the world with sales projections of $2.5 million.
Axiom(s) exemplified:	Pursue your passion. Lisa combined her desire to help charitable causes and her need for an income generating product.
Website:	http://www.artforacause.com

'risk

The chance that something will gain value (succeed) or lose value (fail).

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